New European Bauhaus Prizes 2023

Concept category

Identify the award category for which this concept is being submitted
Shaping a circular industrial ecosystem and supporting life-cycle thinking

Email user
mariannhendrikson@gmail.com

Basic information
Concept title
A toy car building kit for empty cartons

Full Concept Title
A toy car that provokes creativity is sustainable- lasts a lifetime and can be built again and again

Please provide a short, catchy description of your concept to be used in communication towards the public
It is a remote control toy car building kit for children that replaces the need to buy several toy cars since the car can be built again and again. It can be used to build cars out of different food packages that would otherwise be thrown away. If a child builds the body of a car out of a used package, it provokes them to wash it and later recycle it.

What was the geographical scope of your concept?
Local

Where was your concept implemented?
Member State(s) and Western Balkans
Estonia

If relevant, insert names of region(s)/municipality(ies) involved
{Empty}

Does your concept address mainly urban or rural issues?
Mainly urban

Does your concept refer to a physical transformation of the built environment or other types of transformations (hard or soft investments)?
It refers to a physical transformation of the built environment (hard investment)

Has your concept benefited from EU programmes and/or funds?
No

Has your concept won an EU prize with a monetary value awarded?
No

On whose behalf are you submitting the application?
As an individual
Social Media accounts (Facebook, Twitter, LinkedIn, Instagram, etc.)
In case my concept is selected as a finalist of the NEB Prizes 2023, I agree to share the name (individual and/or organisation’s), email address, website and social media accounts indicated above with other NEB Prizes finalists. I also agree to publish the name (individual and/or organisation’s), website and social media accounts indicated above next to the public description of my concept in the channels of the European Commission
Yes

How did you hear about the New European Bauhaus Prizes?
From my school: Estonian Academy of Arts

Description of the concept
Please provide a summary of your concept.
It is a remote control toy car building kit for children. The kit provides user with 4 wheels, a battery, magnets and a remote control. All the user has to to is to find a material to build the body of the car and fix it to the wheels using magnets provided in the kit. The idea of the concept is that it would replace the need to buy several toy cars with different looks. Instead, you can buy this one kit and reconstruct it when you feel like it. This kind of building develops children' s creativity, constructional thinking and provokes free play which is an important part of childhood.
The main point is that you could build the body of the car out of simple household materials, i.e. milk or yoghurt cartons, plastic bottles or simple cardboard boxes. It would make children look at the world from a different viewpoint: what else can I use to build my car? It would make them care more about packages and taking care of them after use. It would provoke them to wash them, recognize them and after building also recycle them correctly.
The kit could be sold or given for free in exchange for recycling trash correctly. It should be a collaboration with the local packaging productions.

Please indicate the main themes of your concept with 5 key words.
Free play

Please indicate the main themes of your concept with key words
Constructional thinking

Please indicate the main themes of your concept with key words
Creativity

Please indicate the main themes of your concept with key words
Recycling

Please indicate the main themes of your concept with key words
Packages

Please give information about the key objectives of your concept in terms of sustainability and how these have been met. Please highlight how the concept can be exemplary in this context.
A toy car building kit is more sustainable than owning several different toy cars that end up sitting on the shelf when they are older. The building kit provokes thinking about using the same things over and over again instead of buyng new ones all the time.
It is also important to educate children about recycling trash from a very young age and my toy car building kit enables that.

Please give information about the key objectives of your concept in terms of aesthetics and quality of experience for people (through design, positive emotions and cultural benefits) and how these have been met. Please highlight how the concept can be exemplary in this context.
Playing with toy cars in general is extremely beneficial for children. During play, they help to develop children's tactile skills, orientation in space and cause-reaction competence. When you crash your toy car against a wall, you know that you won't to that again. You learn from experience. Play is like working for children. Extremely important part of their life.
When something happens in play, children take that experience to their real life as well.

Please give information about the key objectives of your concept in terms of inclusion (ranging from accessibility and affordability for all to inclusive governing systems, design for all principles or new societal models) and how these have been met. Please highlight how the concept can be exemplary in this context.
Since the toy car kit would only consist of parts, it makes children understand that everything is in their own hands. When they want to make something cool an pretty, they themselves have all the power to build a car exactly like they want. It does not matter how much money you have, it only matters how dedicated you are to build cool stuff: in play or in real life later.

Please explain the way citizens benefiting from or affected by the concept and civil society have been / will be involved in the concept and what has been / will be the impact of this involvement on the concept.
When children actually start building car bodies out of household materials, they will learn, what they are like, how to treat them, how to wash and recycle them. They would start acknowledging the world as it as and its current situation with waste pollution and huge trash mills. Maybe they will be the generation that would fix it when they are already raised with acceptable knowledge about it.

Please explain how different stakeholders at various levels (local, regional, national, European) were engaged in the design and development of the concept. Please highlight what the added value of their engagement was
The project was designed at Estonian Academy of Arts as a school project on my first year of studies there. There were no other stakeholders involved. Just me, myself and I with some help from a teacher.

Please explain which disciplines and / or knowledge fields were reflected in the design and development of your concept. Please explain how representatives of these different fields interacted with each other, and what the added value of this process was
The concept consists of knowledge about free play, importance of playing with remote control cars and knowledge about the construction of a remote control toy car. The car building kit would need some help from an engineer since it is at prototype level right now.
A mixture of theoretical knowledge and constructions and building is very cool, when it can create value to children' s development.

Please explain the innovative character of your concept when compared to mainstream actions in the field of the concept.
My remote control toy car building kit is compatible with different food cartons sold at grocery stores and the car itself could be sold right next to milk and yoghurt to educate children more about waste recycling and using things overall longer and more than one time.

Please which elements of your concept could be replicated or transferred to other places, groups of beneficiaries and contexts. This may involve, for example, aspects of the methodology, technology, processes, products, learnings, etc.
When children learn to build their own toy car, they would become more interested in building other stuff themselves as well. They would learn that something made by yourself is much more valuable than anything store bought.

Please explain what kind of global challenges the concept addresses by providing local solutions
When Estonian children would start building toy cars out of old food cartons, we could be able to start collecting them separately from other packages and therefore recycle them more efficiently. We could be an example for the rest of the world.

Please attach the development plan of your concept. This plan should detail the plans you have for the further development and implementation of your concept, with a particular attention to the steps envisaged in the year following the application. The plan should also include envisaged results and benefits from the concept for direct and indirect beneficiaries. The results and benefits should be specified in relation to the objectives of the concept, and to what is expected in the context of the respective category

Development plan (2).pdf
Please attach at least one high resolution image or visual representation of your concept to your application.
If you would like to upload additional documentation, please upload or write below
{Empty}

By submitting your application you confirm that you are the copyright owner of the images provided and that they can be used by the European Commission for the purposes of promoting the New European Bauhaus on all platforms (websites, print, social media and other).
Yes

By ticking this box, you declare that you are not in in one or more of the exclusion situations foreseen under Article 136 of the Financial Regulation.
Yes

By submitting this application, I declare that I am not related to the entities subject to EU restricted measures under Article 29 of the Treaty on the European Union (TEU) and subject to Article 215 of the Treaty on the Functioning of the EU (TFEU)1, and entities covered by Commission Guidelines No 2013/C 205/05), which are not eligible to participate in any capacity.
Yes

By ticking this box, you declare that all the information provided in this form is factually correct, that you assume sole liability in the event of a claim relating to the activities carried out in the framework of the contest, that the proposed concept has not been proposed for the New European Bauhaus Prizes in any other category or strand and that it has not been subject to any type of investigation, which could lead to a financial correction because of irregularities or fraud.
Yes

By submitting your application, you guarantee that you are the author or have the rights to proceed with the application and to authorise the use of the concept, initiative, and that you have obtained any necessary consents, licenses or assignments from third parties and included copyright notices when necessary.
Yes

By submitting your application, you understand that all the applications that meet the eligibility requirements will be shared for the purposes of the selection processes, and notably published on the secured platform prizes.new-european-bauhaus.eu and for the purposes of the promotion of these on the New European Bauhaus website and/or other European Commission communication channels. In this sense, the applications would be widely available. Applicants should ensure that they present their concepts, concepts, in such a way that they could be shared without giving rise to intellectual property related concerns. If your submission is selected as one of the finalists, it will additionally be shared for the purpose of the public vote that will take place. The European Union is granted a licence to use and share your application with the general public and the official external experts for the purposes of the selection process, including the voting. The European Union has the right to use the images and visual materials and the description provided in the application for communication purposes related to the contest and beyond. Rights granted comprise the right to store, reproduce, display, publish and communicate or distribute copies in electronic or digital format, including, but not only, through the internet. Unless you have disclosed your name, the European Commission has no obligation to share your name when using or disseminating your contribution to the public. The European Union cannot be held responsible in case any submitted concept, concept is found to infringe third party’s rights. The European Union shall be neither responsible for the use that third parties may do of the applications or related content.
Yes

By submitting your application, you acknowledge that you read and understand that the ‘Guide to Applicants’ of the NEB Prizes 2023, available online in the website of the NEB Prizes 2023, is an integral part of this application form and that it must therefore be observed when completing and submitting your application.
Yes